I predicted this over a decade ago… tried to get black newspapers and publications on board, to lead the transition to digital and they looked at me like I was crazy.<br><br>Black print media will suffer the most… online and digital is a different world. They don’t have the following online that they have offline because they didn’t invest in branding themselves online, building an online following or foundation. They can’t compete with others who already have the online game on lock. They don’t have the knowledge, the experience or an inhouse team that specializes in new media. <br><br>Dude who bought Essence Magazine is in for a HUGE surprise…

I predicted this over a decade ago... tried to get black newspapers and publications on board, to lead the transition to digital and they looked at me like I was crazy.

Black print media will suffer the most... online and digital is a different world. They don't have the following online that they have offline because they didn't invest in branding themselves online, building an online following or foundation. They can't compete with others who already have the online game on lock. They don't have the knowledge, the experience or an inhouse team that specializes in new media.

Dude who bought Essence Magazine is in for a HUGE surprise...

New York Times CEO: Print journalism has maybe another 10 years

As digital journalism becomes the norm, New York Times CEO Mark Thompson estimates print products will be around for another 10 years.
4 months ago Comments Off